Two weeks ago, telecommunications giant Verizon purchased faded internet star Yahoo for a whopping $4.8 billion. Following the announcement, many asked simply, “Why?” Though most
So you have your readers’ attention, now how do you get them to convert? When it comes to creating original, effective content that leads to
In the digital marketing industry, we throw around the terms “organic” and “paid” search like they’re going out of style (and trust us, they’re not)
Everyone in the digital marketing industry is talking about content marketing and Search Engine Optimization (SEO), debating which is more beneficial and releasing best practices
There are a number of tools to keep in mind when implementing an effective content marketing strategy. While this is hardly an exhaustive list, the
We Knew It Was Coming Google warned us that an additional mobile-friendly algorithm boost was going to be coming this month. The update has rolled out but
Portland Business Journal reveals the city’s 100 fastest growing companies on a yearly basis. This year, we’re proud to say that we made that list — #83, to
The legal industry is officially king of Google’s pay-per-click kingdom, spending more than any other industry on pay-per-click marketing. According to recent data courtesy of
Merkle, “a global data-driven, technology-enabled performance marketing agency and the largest independent agency in the US for CRM, digital and search,” released its’ Q1 2016
Expanding your web presence takes more than keywords and flashy images. In today’s ever-changing digital marketing industry, a successful website requires an up-to-date, informative blog.
