We know that attorneys are busy people. You’re researching for cases, meeting with clients, drafting important documentation or contracts, filing paperwork with various agencies, appearing
Content of any kind — printed, digital, broadcast, televised, etc. — relies on clear strategy and proven consumer research to be successful. Easy, right? Not
At this point in time, you can’t afford to neglect your firm’s social media profiles or forgo them altogether. Many service-based firms falsely believe social
Around this time last year, we wrote about how the legal field spends more on Google AdWords than any other industry. Fast-forward to now and lawyers are
Do you know who your website and social channels are targeting? If not, that’s another discussion for another post. Assuming you have been targeting specific
For the last few years, everyone and their mother has been screeching about the importance of video as marketing content. Too many articles to count
The results on digital ad spending for the last year are out and they are juicy. As was to be predicted, mobile advertising has finally
There have been many articles written recently about the rise of class-action lawsuits and the attorneys who employ the help of advertising firms to help
Legal marketing is a beast of its own in the digital marketing realm. While some general digital marketing best practices are applicable, there are also
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