
Why D.I.Y Marketing Isn’t Always Best
Many law firms understand that online marketing is important to boosting brand awareness, but the thought of maintaining a consistent and professional online presence can

Many law firms understand that online marketing is important to boosting brand awareness, but the thought of maintaining a consistent and professional online presence can

According to studies, companies across various industries spend an average of $30-$200 on each marketing-generated lead. Incredibly, these studies found that these same companies often

This year is quickly drawing to a close and you may be considering a facelift or update to your law firm’s visual brand elements to

We know that attorneys are busy people. You’re researching for cases, meeting with clients, drafting important documentation or contracts, filing paperwork with various agencies, appearing

Content of any kind — printed, digital, broadcast, televised, etc. — relies on clear strategy and proven consumer research to be successful. Easy, right? Not

At this point in time, you can’t afford to neglect your firm’s social media profiles or forgo them altogether. Many service-based firms falsely believe social

Around this time last year, we wrote about how the legal field spends more on Google AdWords than any other industry. Fast-forward to now and lawyers are

Do you know who your website and social channels are targeting? If not, that’s another discussion for another post. Assuming you have been targeting specific

For the last few years, everyone and their mother has been screeching about the importance of video as marketing content. Too many articles to count

The results on digital ad spending for the last year are out and they are juicy. As was to be predicted, mobile advertising has finally